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PHLUR

Austin based perfume and candle company PHLUR are as passionate about their clean branding as they are about their eco-friendly products. The company strives to make high quality items, and carries that standard into every realm of their business. While running their social media, I had to ensure every image was on brand and coherent not only with PHLUR’s feed, but in line with their ethical values as well. I created original content, and culled re-posts from other influencers and brands.  Since taking over the account, PHLUR gained more than 4,000 followers completely organically in just a under four months.

 

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Like with any business, unfortunate things can happen. PHLUR received a shipment of misspelled candles, unable to sell them we decided to partner with local Austin artists to help create limited edition jars. Turning lemons into sweet smelling lemonade.
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